What does it mean to be authentic today? Is it being open?
Definitely, I’m a very open person. But I think that’s just how it is these days. Being open is in. Just the opposite was true not long ago. The supermodels of the ’90s, for example, were shrouded in mystery. They were quite secretive. Since then, authenticity has become important currency and social media has made it possible to share yourself with the world.
If models like yourself regularly show off their faces and bodies on platforms like Facebook and Instagram, does that make success as a social media star a type of job qualification?
Maybe. When you go to an audition, one of the first things they ask you is if you’re on Facebook, if you’re on Instagram, how many followers you have. And I get why that’s important. The client isn’t just paying for me as a model, for my face – they’re buying my entire fan base, an entire target group. If you market yourself right, you can bypass working with an agency altogether and still be successful.