Benz & Cie. puts the new model on the front page of the catalogue published in April 1894 to accompany the launch of the Velo sales campaign. This prominent presentation leads to a successful start for the new vehicle and the Velo Comfortable model (from 1898) derived from it in the years to come. From 1894 to 1902, the Velo and Comfortable models see approximately 1,200 production units with engines of rated capacities ranging from 1.1 kW (1.5 PS) to 2.6 kW (3.5 PS). This, in turn, makes this type family the world’s first mass-produced automobile. The small cars are sold in Germany as well as abroad.
In an interview with the “Allgemeine Automobil-Zeitung” (AAZ) in 1909, Carl Benz, the inventor of the car from Mannheim, summarises: “This vehicle was quite literally grabbed out of our hands. What we made was sold immediately.”