Mercedes-Benz Urban eTruck.
Design: Exciting and practical.
The styling of the Urban eTruck is as innovative as its electric drive. It embodies the design philosophy of the Mercedes-Benz brand, which focusses on sensual purity – an expression that applies perfectly to the Urban eTruck. The contours of the driver’s cab are sleek and fluid with minimal detailing and no visible joints.
Form-fitting and aerodynamic.
Across the roof, a form-fitting three-dimensional spoiler connects the cab with the body of the truck. It has a wide vent at the front, which acts as air inlet for the cooling unit concealed behind the spoiler. Just like the roof spoiler, the aerodynamic skirting panels on the side of the cab fit almost flush with the body. The windscreen has been extended downwards. The mirror cams that replace the conventional outside mirrors are another distinctive feature of the truck.
Black panel grille connects environment.
The conventional air inlet has been omitted from the Urban eTruck because of the electric drive. Instead, a black panel grille is the branding element that connects the truck with its environment. It is transparent and back-lit by high-resolution LEDs. A number of different visual scenarios are conceivable: The LEDs could be used to recreate the signature Mercedes-Benz diamond radiator grille, to indicate the operating status of the truck, or to show the charge level of the batteries.
Overall, the Urban eTruck represents the polarity between “hot & cool” that is characteristic of Mercedes-Benz design: The sensual contouring of the lines is “hot” and provides an exciting contrast to the highly technical “cool” design features such as the embedded lighting, mirror cams and black panel grille.
The futuristic-looking driver’s cab is not a radical design study but a derivative of the cab of the Mercedes-Benz Antos truck.