A video appeal to New York.
Watching Casey Neistat’s videos leaves you wishing that you had come up with the idea yourself. Or that you could at least have been part of the fun. The New York-based filmmaker is bold, original and clever in a hands-on kind of way. Or, as one viewer on the filmmaker’s recent “CLA Project” videos for Mercedes-Benz USA commented: “I admire anyone who brings that much crazy to the table”. Usually the star of his own films (and typically seen either running, skateboarding, jumping or occasionally falling while his assistant quietly snickers in the background), Casey is not afraid to speak his mind. In his now famous video appeal to the City of New York about the injustice of being fined for riding his bike on the traffic lane (with currently nine million views), the super fit runner stoically crashes into any obstacle blocking the bike lane — from trashcans to police cars. In his case, “crazy” always comes with a purpose.