• Mercedes-Benz Classic Magazine: About us.

    Mercedes-Benz Classic Magazine.

    About us.

Publisher and Editor.

The Mercedes-Benz Classic Magazine was established as a publication more than 15 years ago. The magazine puts the brand's traditions and the unique history of Mercedes-Benz as the automotive manufacturer with the richest tradition in the spotlight.

Classic Magazine links historic vehicles, from antique to classic cars, with a modern, often bold layout and a fast, dynamic editing style. The objective is to show previously unreleased photographs and editorial views.

Classic Magazine links historic vehicles, from antique to classic cars.
The magazine focuses on antique and classic cars.


The magazine focuses on antique and classic cars. In this process, all articles are accompanied by experts and enriched by exclusive, specialist information from the archives as well as historic images.

Stories about the full variety of vintage vehicles, from the SSK to the 300 SL as well as Mercedes-Benz innovations of the present, are embedded in reports, interviews, and life style topics.

The unique bandwidth from racing vehicles to commercial vehicles has been the unique selling point of the Mercedes-Benz brand and its predecessors for over 130 years.

Key data.


75,000 (German)

40,000 (English)

22,000 USA (English)


Retail: € 6.80

Subscription: € 24.40 for 4 issues

Media data:

We would be happy to send you our current media data.

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Published byDaimler AG, Marketing, Mercedesstraße 137, 70327 Stuttgart
Corporate Publishing ManagerTim In der Smitten, Daimler AG
Editor-in-chiefJörg Heuer, Looping Studios
DocumentationDr. Thomas Giesefeld, Looping Studios
Concept and editorial developmentLooping Studios, an Olando GmbH brand, Munich, Germany
AddressDaimler AG, Mercedes-Benz Classic Magazin, HPC 0736, 70546 Stuttgart
Reader/subscription serviceMercedes-Benz Classic-Leserservice, ZENIT Pressevertrieb GmbH, Postfach 8105 80, 70522 Stuttgart, tel. 0800 0 01 00 01 (toll-free from Germany), +49(0)711 72 52-268 (other countries), e-mail:
AdvertisingLooping Studios in cooperation with iq media marketing GmbH, head of advertising:, tel. +49 403280-345
RightsThis magazine and its entire textual and pictorial content are subject to copyright. With the exception of legally permissible cases, exploitation without the permission of the publishers and editors is punishable by law. Signed articles do not necessarily correspond with the opinions of the publishers or editors. Any addresses listed serve merely as examples and are not recommendations from Mercedes-Benz Classic. No responsibility can be taken for the loss of unsolicited manuscripts, photographs or data storage media.