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Mercedes-Benz extends sponsorship of The Open.

Mercedes-Benz has announced a multi-year renewal with the R&A to continue as Official Car and Official Patron of The Open.

For 145th time legends meet.

The Open, the world’s oldest but most innovative Major celebrates its 145th Championship this week at Royal Troon Golf Club. “Mercedes-Benz is proud of its association with golf’s oldest but most innovative Major as it enters its 145th year. We are excited to continue our integral role as Official Car and Official Patron of The Open and looking forward for more years to come”, said Dr Jens Thiemer, Vice President Marketing Mercedes-Benz Cars.

Professional golfers in front of a Mercedes-Benz and a sign indicating the official partnership between Mercedes-Benz and the Drive to the Major Golf Tournament The Open.
Golf professional Emiliano Grillo on the green with his golf club in his left hand is happy about his victory .

Always there: The Mercedes-Benz brand ambassadors.

Also this year’s field will once again feature several Mercedes-Benz brand ambassadors, including two-time Major winner Martin Kaymer, Open rookies Emiliano Grillo and Fabian Gomez,

as well as recently signed global brand ambassador, Rickie Fowler. Mercedes-Benz brand ambassadors will each drive the dynamic and assertive GLE 250 AMG Line during tournament week.

GLE 250 AMG Line:

Fuel consumption combined: 5.6 - 6.4 l/100 km; combined CO₂ emissions: 146-140 g/km.*

Luxury fleet of Mercedes provides true comfort.

More than 100 Mercedes-Benz vehicles will make up a luxury fleet to transport players, caddies, families and VIPs. Some of the models will be displayed in the Mercedes-Benz Exhibition Centre including the Mercedes-Benz S-Class Cabriolet, the Mercedes-Benz SLC, the Mercedes-Benz C-Class Cabriolet and the Mercedes-Benz SL. There will also be a surprise: The Mercedes-Benz Style Edition Garia Golf Car will have its world premiere. You can follow the world premiere live on July 12th, beginning at 4:15pm on Facebook.

Several vehicles from Mercedes-Benz form a luxury fleet for the Golf Tournament The Open.

Image gallery.

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