A new season and a new challenge. Canada’s Robert Wickens has a new sponsor as he embarks on his third season in the DTM. Starting with the first race of the 2014 campaign at Hockenheim (2nd – 4th May), FREE MAN’S WORLD, a new magazine title published by Burda, will be wooing readers via the livery of the Canadian’s DTM Mercedes AMG C-Coupé. The magazine priced at EUR5.80 is a quarterly publication. It features great stories and exceptional reporting illustrated by powerful images about people, adventures, discoveries, travel and an active lifestyle. The focus is on men who live out their dreams – people who scale mountains, conquer the seas and explore new horizons. All of which makes it the perfect partner for Mercedes-Benz in the DTM,
a motor racing series in which Wickens driving the FREE MAN'S WORLD Mercedes AMG C-Coupé will be competing against the best touring car drivers in the world. The BurdaNews group (Hubert Burda Media) publishes titles such as Focus, TV Spielfilm and Playboy which have a readership of 13.45 million (including internet users).