Concept A Sedan Design – Trailer.

The concept car Concept A Sedan premiered on April 18, 2017 at the Auto Shanghai. With its puristic, surface-focused design, the new Mercedes-Benz design language has been further developed. In the video, Chief Design Officer Gorden Wagener offers an exclusive behind-the-scenes look into the design process.

  • Concept A Sedan – Herald of a new generation.
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    Concept A Sedan – Herald of a new generation.

    At Auto Shanghai, Mercedes-Benz is providing an outlook of the next generation of compact vehicles.

Surfaces with reduced lines.

The Concept A Sedan show car specifies the evolved Mercedes-Benz design language. Thanks to its purist, surface-focused design featuring reduced lines and gaps, the show car is hot and cool at the same time. The “Aesthetics A” sculpture already demonstrated that the upcoming compact class generation marks the dawn of an even more rigorous implementation of the design idiom of “Sensual Purity”. “Our Concept A Sedan shows that the time of creases is over,” says Gorden Wagener, Chief Design Officer Daimler AG. “With its perfect proportions and a sensual treatment of surfaces with reduced lines, it is the next milestone of Sensual Purity and has the potential to introduce a new design era.”


Contemporary design language.

The current compact vehicle generation is crucially contributing to Mercedes-Benz’s most successful and rejuvenated appearance ever to make 2016 the sixth record year in succession. More than two million compact vehicles have been sold around the globe since 2012. In addition to the contemporary design language, innovative assistance systems, connectivity, and driving pleasure, model variety is a crucial factor for success: with the A- and B-Class, CLA and CLA Shooting Brake, as well as the SUV crossover GLA five differently positioned variants are available on the market.


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Study of a compact premium sedan.

The Concept A Sedan has been designed with the proportions of a dynamic, coupé-like and simultaneously compact, premium sedan. This aim is emphasized by the traditional three-box design featuring short overhangs, especially at the rear, as well as the slim greenhouse that has been offset towards the rear. Additional sedan characteristics are the relatively vertical C-pillar, larger side windows and the higher beltline. The muscular-seeming wheel arch design featuring a reduced arch dimension emphasizes the exclusive 20-inch wheels. The door handles of the show car are flush with the body, while the outside mirrors, in a contemporary reinterpretation, stand proud of the beltlines.


The light alloy wheels radiate technical precision with their sporty aero-wheel look featuring a structured surface between the spokes. The striking front expresses self-confidence: this is crucially highlighted by the deep Panamericana grille tilted towards the front, featuring vertical chrome inserts and a star in the centre, as well as the stretched bonnet with Powerdomes. The large, lower air inlet featuring a diamond grid structure and a striking trim strip in dark chrome is also amongst the most eye-catching features.


Guideline: “Stimulating Contrast”.

The headlamps with their eyebrows as a typical feature of the brand as well as the striking grid structure on the inside guarantee a confident look – and a simultaneously high recognition value. The structural sculpture that has been broken down in detail represents a technically based counterpole to the sensual exterior – “stimulating contrast” is one of the six guiding principles of Mercedes-Benz design. The grid structure in the lamps has been coated with a UV paint and it is exposed to ultraviolet light. As a result, the headlamps “glow” in different colours, depending on the light medium – the daytime running lamps, for instance, are white.


Unique lighting technology.

This unusual lighting technology is also used at the rear: the striking tail light image has also been designed as a structural sculpture. In line with the evolved design philosophy, the lines and gaps at the rear have been reduced. As a contrast to the paintwork the rear bumper features a diffuser-look lower part trimmed in black and a chrome trim strip that emphasises the width and underlines the car’s premium appeal. The integrated exhaust deflectors are finished in dark chrome. Additional features of the roadworthy show car are dark privacy windows all-round as well as a large, panoramic glass roof.


Concept A Sedan – Trailer.

The new Mercedes-Benz concept car Concept A Sedan is coming up at the 2017 Auto Shanghai and gives an outlook on the next generation of compact vehicles. The Concept A Sedan has been designed with the proportions of a dynamic, coupé-like and simultaneously compact, premium sedan. Take an exclusive look at the new concept car in the video.

The Mercedes-AMG GT Concept at the Geneva Auto Show.

With the show car Mercedes-AMG GT Concept the sports car and performance brand is giving an indication of the alternative drive configurations AMG is designing.

Mercedes-AMG GT Concept: Driving Performance of the future. Sports car brand presents hybrid show car.

Mercedes-AMG GT Concept: Driving Performance of the future.

AMG Future Performance: Sports car brand presents hybrid show car.

Increased performance: EQ Power+.

As part of its 50th anniversary Mercedes-AMG is this year celebrating not only the successful past and present; above all it is looking forward. With the show car Mercedes-AMG GT Concept the sports car and performance brand is giving an indication of the alternative drive configurations AMG is designing. The designation and fundamental design elements on the front and tail end denote the family affiliation to the AMG GT. The “EQ Power+” identifier on the mirror cam indicates the increased performance that can be expected from hybridisation at AMG.

With the show car Mercedes-AMG GT Concept the sports car and performance brand is giving an indication of the alternative drive configurations AMG is designing.
The Mercedes-AMG GT Concept combines an ultramodern V8 petrol engine and a high-performance electric motor. This performance hybrid powertrain offers an impressive electric range.

AMG GT as four-door variant.

“With the Mercedes-AMG GT Concept we give a preview of our third completely autonomously developed sports car. We extend the attractive AMG GT family to include a four-door variant. Plus the GT Concept – like the AMG Hypercar, which we are presenting at the International Motor Show in Frankfurt – illustrates how we define performance of the future at AMG. Impressive driving dynamics coupled with high efficiency, resulting from an innovative drive system and tailored to the vehicle segment in question – that is Future Performance made by AMG.

With our AMG GT Concept that means a combination of an ultramodern V8 petrol engine and a high-performance electric motor. This performance hybrid powertrain offers an impressive electric range and the opportunity to generate a system output of up to 600 kW in its last level of development. It covers the sprint from 0–100 in less than three seconds – which corresponds to a super sports car level,” says Tobias Moers, CEO of Mercedes-AMG GmbH.

The Mercedes-AMG GT Concept is recognisable at first glance as a genuine AMG GT with the aid of the unmistakeable design idiom with a deeply drawn bonnet.

A genuine AMG GT at first glance.

With the aid of the unmistakeable design idiom with a deeply drawn bonnet and powerfully raked windscreen, the AMG GT Concept is recognisable at first glance as a genuine AMG GT. The Mercedes-AMG principle that fascination is always linked with function also applies to the study. Proof of this includes the moving radiator shutters in the centre and side air intakes, which improve the aerodynamic and thermal efficiency and are inspired by the active air control system AIRPANEL in the AMG GT R. The width-biased rear assembly also cites the unmistakeable AMG GT look with the extremely slim horizontal tail lamps and the shape of the tailgate. The roof, the A‑wing of the front spoilers, the rear diffuser and the side sill panels in high-quality yet light carbon fibre make the connection with motorsport.

Forward-thinking hybrid drive system.

The drive system of the AMG GT Concept represents a completely new development. With the SLS AMG Electric Drive back in 2010 Mercedes-AMG proved that a super sports car with a battery/electric drive system can be realised – with astounding performance and maximum driving pleasure. Formula One driving dynamics and efficiency are promised by the planned AMG Hypercar. It gives a sneak preview of the ultimate that is currently feasible with hybrid technology.

The drive system of the AMG GT Concept represents a completely new development. It gives a sneak preview of the ultimate that is currently feasible with hybrid technology.
The AMG GT Concept study conveys an impression of the alternative drive configurations Mercedes-AMG is designing.

Maximum efficiency.

Based on this experience, the AMG GT Concept study conveys an impression of the alternative drive configurations Mercedes-AMG is designing. Following the AMG brand pledge “Driving Performance” Mercedes-AMG will in future develop segment-specific hybrids with an impressive performance gain which not only ensure an incomparable output, but also maximum efficiency.

After the Formula One vehicle, the show car is the second AMG model to bear the new designation “EQ Power+” which all performance hybrids from Mercedes-AMG will be given in the future. The performance hybrid system combines the powerful 4.0‑litre V8 biturbo engine with an additional powerful electric machine and thus ensures extremely immediate response and offers an extraordinarily high system performance.

Mercedes-AMG GT Concept: Characteristically for the brand, the maximum Driving Performance in the form of extremely high driving dynamics is the Affalterbach engineers’ focus.

Maximum Driving Performance.

Characteristically for the brand, the maximum Driving Performance in the form of extremely high driving dynamics is the Affalterbach engineers’ focus. This is why the AMG GT Concept has a balanced axle load distribution. The fully variable AMG performance 4MATIC+ all-wheel drive is also supported by the electric motor. It drives the rear wheels directly and has the effect of an additional booster. Besides this, according to the principle of Torque Vectoring, every wheel can be allocated torque individually. The result: the driver directly experiences a tangible increase in performance.

Maximum Driving Performance.

Characteristically for the brand, the maximum Driving Performance in the form of extremely high driving dynamics is the Affalterbach engineers’ focus. This is why the AMG GT Concept has a balanced axle load distribution. The fully variable AMG performance 4MATIC+ all-wheel drive is also supported by the electric motor. It drives the rear wheels directly and has the effect of an additional booster. Besides this, according to the principle of Torque Vectoring, every wheel can be allocated torque individually. The result: the driver directly experiences a tangible increase in performance.

Mercedes-AMG GT Concept: Characteristically for the brand, the maximum Driving Performance in the form of extremely high driving dynamics is the Affalterbach engineers’ focus.

Video.

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