Your Own Masters.

The 2017 Masters gather the world’s best golfers in Augusta, Georgia. Mercedes-Benz brand ambassador and two-time Masters champion Bernhard Langer has some helpful advice for you. Watch the video and improve your skills!

As proud Global Sponsor of the Masters, Mercedes-Benz and brand ambassadors Rickie Fowler and Bernhard Langer are looking forward to an exciting week at the season’s first major in Augusta, Georgia.

  • The 2017 Masters with Mercedes-Benz.
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    The 2017 Masters with Mercedes-Benz.

For a lifelong participation right.

From April 6 to April 9, the world’s best golfers will meet in Augusta, Georgia. At the first Major of the year, the winner can look forward to a Green Jacket and also the lifelong right to take part in the Masters Tournament. Someone who has enjoyed this privilege since 1985 is Mercedes-Benz Brand Ambassador Bernhard Langer. In his 34th year as a participant, the two-time Masters champion will also compete against another brand ambassador, Rickie Fowler. He is a representative of the young guard of up-and-coming golfers, and he will do all he can to join the list of winners himself for the first time.


Rickie Fowler gives everything.

Rickie Fowler is enjoying an outstanding season, which was crowned in February 2017 with his fourth tournament victory on the PGA Tour. Fowler is looking forward all the more to participating in the Masters. “After my fifth place finish in 2014, I hope to bring my best golf again to this year’s Tournament. I have demonstrated several times this season that I am able to do so. This gives me self-confidence. I very much look forward to competing with the best players in the world.”


Golf legend Bernhard Langer has been participating since 1982.

For Bernhard Langer, the Masters in Augusta has been firmly anchored in his annual playing calendar since the first time he took part in 1982. “The Masters is a very special Tournament and a unique event. Not only on the golf course, but also in the entire surroundings. I fell in love with the Tournament the first time I played it. I feel increasingly at home in Augusta. If nothing else because my partner of many years’ standing – Mercedes-Benz – is working for us, the players, on site.”


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Experience Mercedes-Benz models up close.

Mercedes-Benz ensures mobility all around the Tournament. “This is an ideal combination,” explains Dr. Jens Thiemer, Vice President of Marketing at Mercedes-Benz Cars. “For decades now, the Masters has stood for perfection, passion and striving for top performance. These are characteristics that we as a brand also identify with, motivating us at all times to provide individual mobility solutions at the highest level for our customers.”


Alongside the numerous Tournament patrons, Mercedes-Benz customers from all over the world will also be able to visit the Masters. In doing so, they will not only experience world-class sport, but also meet and get to know the Mercedes-Benz brand ambassadors at exclusive “meet & greets”. Over and above this, all customers will have the possibility to experience various Mercedes-Benz models.


Stay up-to-date via social media.

Sports fans at home will be supplied with information and special insights via social media by Mercedes-Benz during the Masters. A large number of exclusive videos and photos can be found at www.Facebook.com/MercedesBenzGolf, www.YouTube.com/MercedesBenzTV, and www.Instagram.com/MercedesBenzGolf.
Over and above this, all golf enthusiasts are invited to take part in the conversations via the hashtags #PerfectDrive and #MBGolf.

The involvement of Mercedes-Benz in the professional game of golf began in the 1980s. From 2008 to 2013, Mercedes-Benz was an International Partner of the Masters and has been one of three Global Sponsors since 2014.


Mercedes-Benz: Bernhard Langer wins his third Charles Schwab Cup in a row. The German golfer continues to write history at the Champions Tour.

Bernhard Langer wins his third Charles Schwab Cup in a row.

The German golfer continues to write history at the Champions Tour.

First place in the annual rankings.

With an impressive second place at the final event during the PGA Tour Champions, Bernhard Langer yesterday topped the season’s ranking list of the world’s most important tournament series for over-50s for the third consecutive time and for the fourth time overall.

 

On the course at the Desert Mountain Club in Scottsdale, Arizona, where Paul Goydos (USA) took home the tournament victory, Langer pushed back his main competitor Colin Montgomerie (Scotland) to 3rd place of the classification after an excellent 64 in the final round and, besides the 250,000 US dollars for his position in the tournament, he secured first place in the annual rankings and thus a further one million dollars.

Mercedes-Benz: Bernhard Langer wins his third Charles Schwab Cup in a row. The German golfer continues to write history at the Champions Tour.
Mercedes-Benz: Bernhard Langer wins his third Charles Schwab Cup in a row. The German golfer continues to write history at the Champions Tour.

Unbeaten round result.

This draws to a close another incredible season for the exceptional German golfer. During the 21 tournaments, 13th place was his lowest ranking – and that on a tour in which week-for-week the best professional senior golfers fight for the title. Speaking of title: in this year alone, Bernhard Langer won four tournaments, of which two were major events.

What’s more, the 59-year-old from Anhausen in the south of Germany achieved four second place rankings and no fewer than 18 top-ten results, hitting almost 80 % of greens in regulation; no-one else played more birdies and his average round result of 68.44 strokes on the PGA Tour Champions 2016 remains unbeaten.

Mercedes-Benz: Bernhard Langer wins his third Charles Schwab Cup in a row. The German golfer continues to write history at the Champions Tour.

“I’ve never played so consistently.”

“Bernhard Langer’s performance deserves much greater recognition in golf coverage,” says the tournament’s winner Goydos during the prize-giving. “Seriously. It would have been a real shame if he hadn’t won this year as a result of the changes to the procedures of the Schwab Cup.”

 

Bernhard Langer: “All-in-all, I’m extremely pleased with my performance this season. I’ve never played so consistently. I’m a fan of having a certain level of consistency in my game, but I’m not used to this extraordinary level of uniformity. It’s pretty amazing really.”

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