The Vision EQ Silver Arrow show car celebrates its world premiere. The one-seater vehicle is an homage to the record-breaking W 125 car from 1937.
“Over 80 years ago, the historic Silver Arrows demonstrated that Mercedes-Benz was a pioneer when it came to speed thanks, among other things, to their streamlined shape,” says Gorden Wagener, Chief Design Officer at Daimler AG. “The Vision EQ Silver Arrow draws on that legacy. Intended for acceleration and driving pleasure, it embodies Progressive Luxury and provides an insight into the future of our design. As a result, the show car drives the design idiom of our new EQ product and technology brand to the top.”
The EQ brand is shaped by the avant-garde, distinct aesthetic of Progressive Luxury. This arises from the combination of a previously unknown beauty, the conscious clash of digital and analogue elements as well as the seamless merging of intuitive and physical design.