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The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Two women eating in front of the parked S-Class.

The new S‑Class.

Cares for what matters.

The new S‑Class:
Cares for what matters.

The campaign for the new S-Class provides authentic insights into the lives of Alicia Keys, Lewis Hamilton and Roger Federer. The spot shows what “Cares for what matters” really means to our testimonials.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The picture shows Alicia Keys sitting at the piano.
The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The S-Class Saloon drives along the coast at dusk.

Poetic and private. Mercedes-Benz presents: an Alicia Keys documentary.

Alicia Keys has had a moving year, releasing her personal album ALICIA in September 2020. In the personal documentary, she gives private insights into an impressive life, performs her song "Love looks better", talks about her career as an artist and life as a mother and much more.

Play on YouTube

Being there for what really matters.

No matter whether you are a Grammy winner, a 7-time Formula 1 world champion or a tennis legend: in the end, it’s all about being there for your loved ones and taking care of what matters. And that’s exactly what Alicia Keys, Lewis Hamilton and Roger Federer do – just like the new S-Class, which cares not only for its passengers but also the people around it. With innovative comfort and safety technologies.

Play on YouTube

Trailblazing and innovative.

Trailblazing
and innovative.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): A man and a child in front of the parking S-Class.

Cares for your family.

Enjoy the journey with your loved ones and arrive in relaxed style. Innovative safety technologies make the new S‑Class a partner you can always rely on.

Trailblazing
and innovative.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): A man leaning to the side against the front of the S-Class.

Cares for you.

Work in comfort and enjoy the journey. Its spacious and elegant interior makes the new S‑Class your ideal companion.

Trailblazing
and innovative.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The S-Class stands at a pedestrian crossing that is being crossed by two pedestrians.

Cares for others.

Follow an assured path between comfort and safety. Further refined driving assistance systems ensure your wellbeing as well as the safety of all road users.

Comfort highlights.

Discover the comfort highlights of the new S‑Class.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Frontal view of the instruments and the steering wheel in the cockpit of the S-Class.
The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Side view of the driver, looking towards the windscreen.
The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The unique Burmester® high-end 4D surround sound system in the new S-Class.

The future is geared towards you.

Gets to know you and keeps on learning. The new generation of our MBUX multimedia system can read every wish from your lips and, thanks to an innovative and intuitive 12.8-inch OLED media display, from your fingers too.

Keeping an eye on what’s ahead.

Best prospects for an assured driving experience. The MBUX augmented reality head-up display allows an anticipatory style of driving and adds important information to your field of view.

Wind down in style.

Enter your own exclusive oasis of peace and leave the noise of the outside world behind you. The unique Burmester® high-end 4D surround sound system ensures a harmonious concert experience even in the back seats.

 

The new 2021 Mercedes-Benz S-Class Saloon (WV223): Rear view of the front seats showing screens in the head restraints and parts of the cockpit.

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The comfort highlights in detail.

Climb aboard and be blown away.

The stylish interplay of exquisite materials and fine surfaces makes the interior an inviting and elegant place of retreat that will tempt you to linger.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Rear view of the front seats showing screens in the head restraints and parts of the cockpit.

Interior highlights.

Interior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Image of the cockpit showing a view of the steering wheel and instruments.

Illuminating safety.

Don’t let anything escape your eye. The new active ambient lighting system uses innovative light signals to shed light on everything out there and enhances your safety by also warning you of any danger.

Interior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): A woman sits in the new S-Class looking aside.

Scope to meet even the highest expectations: yours.

Expansively inviting. The spacious interior of the new S‑Class is where it shows its true greatness. It gives you the space to be yourself, while the superb comfort of the seats invites you to relax.

Interior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): A woman sitting in the rear looking to a child beside her.

Safe to say, a good place to sit.

Innovative rear airbags can in addition protect the passengers in the outer rear seats, making the new S‑Class even safer than before.

The new 2021 Mercedes-Benz S-Class Saloon (WV223): View of the S-Class cockpit from the driver's perspective.

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The interior highlights in detail.

Blazing a trail even when standing still.

Make a confident statement. The exclusive design and the elegant silhouette flow in a consistent line from the stylish front end to the expressive tail.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Front-biased side view of the S-Class.

Exterior highlights.

Exterior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Sideview of the S-Class with door handles.

Get your hands on some top-class design.

Forthcoming and yet discreet. Flush door handles meld seamlessly into the elegant silhouette, emerging automatically as you approach the vehicle.

 

Exterior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The S-Class driving round a bend, with a pedestrian on a crossing in the foreground.

Four brilliant arguments.

The wheels of the new S‑Class speak for themselves, conveying elegance and aesthetic appeal while ensuring an overall impression of elegance.

Exterior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The front of the S-Class showing the new headlamp design.

Innovation written all over its face.

Character and charisma – the face of the new S‑Class highlights the way forward in the dark with its innovative DIGITAL LIGHT headlamps.

Exterior highlights.

The new 2021 Mercedes-Benz S-Class Saloon (WV 223): The broad expanse of the S-Class’s tail end with two-part lights.

A bright note to finish with.

Leave a lasting impression. The broad emphasis of the tail end ensures that you always leave on a high, the two-part rear lights a bright note to finish with.

The new 2021 Mercedes-Benz S-Class Saloon (WV223): Rear-biased side view of the S-Class.

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The exterior highlights in detail.

The highlights of the S‑Class in detail.

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The new 2021 Mercedes-Benz S-Class Saloon (WV 223): Side view of the S-Class.

8 Alle technischen Angaben sind vorläufig und wurden intern nach Maßgabe der jeweils anwendbaren Zertifizierungsmethode ermittelt. Es liegen bislang weder bestätigte Werte vom TÜV noch eine EG-Typgenehmigung noch eine Konformitätsbescheinigung mit amtlichen Werten vor. Abweichungen zwischen den Angaben und den amtlichen Werten sind möglich.